TRUCKERS' TURNOVER * USA: “If the freight economy continues to grow, it will worsen very quickly”
* Ohio - Equipment that drives retention
... Driver turnover—a proxy for tracking the driver shortage—rose 11 percentage points to an annualized rate of 103% in the second quarter, according to the association. The increase set the rate at its highest point since the third quarter of 2012. Turnover at small truckload fleets—fleets with less than $30 million revenue—surged 16 points to 94%, the highest level since the third quarter of 2012... “These turnover rates show that the shortage is acute,” said Bob Costello, ATA’s chief economist. “If the freight economy continues to grow, it will worsen very quickly” ... Fleets are on the front lines, as competition to keep drivers in seats increases. Driver loyalty and signing bonuses are a few ways to increase company loyalty, but the truck equipment plays a large role... New equipment that is well appointed can help in recruiting the best drivers and keeping them. Roomy sleepers, spacious cabs, optimized ergonomics, inverters for sleeper power and premium fit and finish go a long way in keeping drivers happy... By spec’ing trucks that drivers enjoy driving, fleets can improve their value proposition to prospective employees... (Photo. A Western Star truck cab) - Akron, OH, USA -Fleet Equipment, by Jason Morgan -Feb 5, 2015
Labels: drivers retention
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