TRACKING SYSTEMS FOR TRUCKS * USA & Canada: Blackberry's
* Ontario - Blackberry aims at trucks to reach profit, launches Radar, a tracking system for trucks
-- Blackberry Ltd. is trying to reinvent itself — and its newest gambit to generate new revenue streams is a tracking system for the logistics industry... The Canadian company Thursday unveiled Blackberry Radar, a tracking system for trucking companies and fleet operators. Using an “Internet of things” platform, Radar’s goal is to enable such customers to improve containers and trailers’ utilization and delivery times, among other uses... The system is the latest effort by Blackberry US:BBRY a forerunner in mobile e-mail smartphones, to profit from the expected growth in wireless-network connectivity in consumer and industrial products... The Radar trucking system follows Blackberry’s February unveiling of cybersecurity services and the January unveiling of driverless-car software, including vehicle-to-vehicle communications technology and software that combines data from cameras, radar and other services to help driverless cars avoid accidents and navigate safely...
Waterloo, ONT, Canada - Reuters/MarketWatch, by Claudia Assis - Mar 31, 2016
Labels: tracking trucks
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