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Oct 10, 2005

Study - USA - Total Value Study Puts Toyota , GM At Top

USA - The Car Connection - 10 Oct 2005: -- The tenth annual Strategic Vision Total Value Study released today shows that Toyota, GM and Honda are atop consumers' rankings in an annual look at which cars, trucks, and crossovers consumers perceive to give the best value for the dollar... Toyota ranked atop seven categories, spread out among cars and trucks nearly evenly... General Motors also placed highly in the survey, with four first-place winners among the categories... Ford ranked atop just one category, in comparison, while Chrysler had no first-place finishers in the survey... Honda was the top-rated, full-line carmaker with four vehicles topping their segments, while BMW also ranked atop four categories when the MINI brand is included... In one particular total-value metric, fuel economy, MINI and Scion were rated the top brands, while HUMMER and Land Rover were put at the bottom of the list... The Total Value Study surveyed over 69,000 2005 new-vehicle buyers who purchased their vehicles during the October 2004 to March 2005 time period. Buyers were asked an extensive array of questions about their complete ownership experience including buying, owning, and driving their new vehicles. They were then asked about factors related to their economic experiences and expectations (e.g., price paid, fuel economy, reliability and resale value)...

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