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Apr 12, 2016

TATA Motors * India: The world-smart truck, in Bhutan

* Mumbai - Tata Motors launches PRIMA model trucks


-- Tata Motors, India’s largest automobile manufacturer, has launched its next-generation PRIMA range of heavy commercial vehicles, in Bhutan... Setting new benchmarks in styling and features, the next-generation World-Smart Heavy Duty range from Tata Motors, is a combination of power, driver comfort, world-class performance, fuel efficiency, superior technology and safety. Built with technical inputs from across the world, the Tata PRIMA boasts an Italian cab design, new-age commercial vehicle interiors and features, engine technology from the USA and Europe, gearbox expertise from Germany, chassis frame know-how from Mexico, sheet metal dies from Japan and Korea, combined with Swedish precision on a robotic weld line, hence is also referred to as the ‘World-Smart Truck’ by Tata Motors... The Tata PRIMA will initially be introduced in the tipper and cargo segment, with different combinations of drivelines, for varied applications... 
(Photo: A Tata Prima fully loaded truck)   --  Fort, Mumbai, India - Automotive World (UK) - April 11, 2016

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