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* BATTLE for truck sales in USA and Canada
* Michigan - GM ups ante in battle for truck sales
(Photo: The Chevrolet's Silverado pickup truck)
Toronto,ONT,CAN -The Star, by Dana Flavelle -Apr 1, 2013: -- GM seeks to recover market share in the crucial pickup truck segment, where rivals Ford and Ram have made gains in recent years... General Motors says its 2014 Chevrolet Silverado pickup truck will be more fuel efficient than ever but carry the same base price as last year’s model... However, it’s unclear whether the car maker will be offering the same kind of incentives it has used to move previous models... GM announced Monday that its 2014 GMC Sierra pickup truck offers the best fuel economy in the industry... It did not say the vehicle would cost the same as last year... Both newly redesigned vehicles are expected to begin hitting U.S. showrooms this spring, GM said...
* Michigan - Ford says it expects F-150 pickup truck to hold off GM challenge
(Photo: Ford's F-150 full-size pickup truck)
Detroit,MICH,USA -Reuters/The Economic Times (India) -Apr 3, 2013: -- Ford Motor Co, maker of the top-selling F-150 full-size pickup truck, expects to keep its market leadership despite top rival General Motors Co's introduction of redesigned, more fuel-efficient models. Ford officials on Tuesday said their truck offers consumers a better overall package in the lucrative segment than GM's 2014 Chevrolet Silverado and GMC Sierra, whose fuel economy figures and pricing the company revealed on Monday.GM and Ford are rivals in the U.S. truck market, which accounts for about 12 percent of auto sales and offers fat profit margins that can exceed $12,000. The truck segment is especially hot this year as the U.S. housing market recovers... On Monday, GM intensified the battle, saying the eight-cylinder engine on its new trucks will offer a combined 19 miles per gallon. That is a one-mile per-gallon (MPG) advantage to the Ford F-150 six-cylinder, turbocharged engine... Ford officials tried to shift the focus and emphasized that buyers look at the truck's full capability, not just fuel economy, even though mileage is important. The F-150 is still more powerful than the new GM truck lineup, they said... GM officials have touted their trucks' advantages when it comes to total cost of ownership...
* Michigan - RAM “dead serious” about commercial trucks
(Photo: 2014 Ram ProMaster 1500 van on display this week in NYC)New York,NY,USA -Fleet Owner, by Jim Mele -Mar. 28, 2013: -- Creating a Ram Commercial Division with a full portfolio of light- and medium-duty work trucks was “incredibly important” to showing “serious buyers that we’re dead serious about the truck business,” according to Fred M. Diaz, president and CEO of the Ram Truck Brand. That commitment not only includes a greatly expanded product line, but also dedicated commercial staff for product planning, design, engineering, sales and marketing, field support, parts and service, and a dedicated dealer network, Diaz told during the New York International Automobile Show...
Labels: truckmakers news USA and Canada
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