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Nov 17, 2005

Rebates - USA - Ford counters GM Red Tag with 'Keep It Simple' program

DETROIT,Mich,USA -Automotive News, by Amy Wilson -17 Nov 2005: -- Ford Motor Co. is following General Motors back into the incentive fray with its own year-end sales blitz called "Keep It Simple."... It's a move back toward the one-price selling that appealed to car buyers during last summer's employee-pricing blowout... Ford wouldn't say whether its new prices are comparable to GM's new Red Tag Sale discount. GM's price is slightly higher than the price someone getting the supplier discount would pay... Ford's new program runs from Wednesday through Jan. 3, 2006. All 2005 and 2006 models are included except for the Ford Fusion, Lincoln Zephyr, Mercury Milan, Ford Mustang and Ford GT...

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