HOW TO GET YOUNGER DRIVERS FOR TRUCKS * USA:
* New York - Trucking adapts to next generation? Drivers want to be proud to be seen
--- If you’re an owner-operator, or even a small fleet owner, who’s fully seated with reliable, long-time drivers, you might not pay a lot of attention to the driver recruiting and retention issues that plague larger fleets. You might even consider their problems a competitive advantage for your operation. And you’d be right—for now... But sooner or later, you’re not going to feel like getting behind the wheel every day. You’ve got good equipment and customers, and you’re still going to need an income, so the obvious next step is to hire someone to do the driving for you... And suddenly you’ve got the hiring problem too (at least until the robots take over): The real threat to the future of trucking is the aging driver population—and the inability, so far, to get younger drivers behind the wheel... At the end of the day, don’t forget the basics. Drivers want to be proud to be seen...
(Photo) -- New York. NY, USA - American Trucker, by Kevin Jones - Jan 13, 2017
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