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Apr 23, 2016

Volvo's * Sweden

* Stockholm - Truckmaker Volvo banks on European demand as U.S. and Brazil weaken

  (Video by YouCar - Jun 11, 2015: Volvo Trucks continues with original marketing, this time through reality TV with the artist Mapei. During a nine-day road-trip through Europe, she will record a new music video with director Liza Minou Morberg. To help them, they have a Volvo truck filled with props and one of the world’s best drivers. The result can be seen in the TV series ‘Reality Road’) 

 -- Volvo forecast stronger demand in Europe but the reverse in the United States and Brazil, as cost cuts helped the Swedish truckmaker post a lower than expected dip in first quarter core profit... Volvo, which sells trucks under the Mack, Renault and UD brands as well as its own name, doubled its outlook for market growth in Europe but forecast steeper falls in North America and a Brazilian market hit by recession and political turmoil... While the need to renew ageing fleets is boosting demand in Europe, a sluggish industrial sector, soft freight data and de-stocking have hit U.S. truck sales and led Volvo to announce a 30 percent cut in its North American production in February... 
Stockholm, Sweden - Reuters/Yahoo News, by Niklas Pollard - April 22, 2016

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