MARKETS * China - Chinese carmakers follow Mao strategy on big markets
Shanghai,China -Reuters -April 19, 2007: -- Mao Zedong won China's civil war in the late 1940s by capturing the surrounding countryside before attacking the big cities. Now, the country's ambitious, yet still cautious, carmakers are adopting a similar tactic... After shipping locally made cars for years to emerging markets, where the focus was on low-cost rather than quality, China's home-grown manufacturers such as privately-owned Geely Automobile Holdings and state-run Brilliance China, have set their sights on fiercely competitive, but potentially lucrative markets in Europe and the United States...
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