NISSAN TITAN * USA: 100,000-mile bumper-to-bumper protection
* Tennessee - Nissan tries mega-warranty on Titan to crack brand-loyal U.S. truck market
(Video by The Fast Lane Truck - Aug 5, 2016: Here is 2017 Nissan Titan half-ton: Everything You Ever Wanted to Know. Nissan is jumping head first in the fiercely competitive half-ton pickup truck market. This is a preview of what it's all about. More detailed reviews will be coming a little later)
--- Japanese auto makers are taking a new tack to wrest market share from Detroit’s bastion of lucrative profits... Nissan Motor Co. is beefing up the warranty on its Titan full-size pickup trucks, aiming to grab a larger share in a booming segment. Its 2017 Titan will come with a five-year, 100,000-mile bumper-to-bumper warranty—coverage that far exceeds what rivals are offering. Most existing truck warranties last around three years or 36,000 miles... Nissan hopes the new truck could lead it to selling three or four times that of the previous-generation model. A five-year, 100,000-mile warranty beginning with its cargo vans in 2014 helped boost sales...
Franklin, TENN, USA - The WSJ, by JONATHAN BACH - Aug. 15, 2016
Labels: truckmakers news USA